InDinero was created to help business owners improve their abilities to manage their company’s financial health. Not everyone is excellent at bookkeeping, and InDinero was designed to help take some of the confusion out of professional finances. A business owner may be extremely skilled at what they do, but that doesn’t mean managing an entire company comes easily. InDinero can provide an instant glimpse into the current status of a business in terms of financial standing.Show more screenshots »
InDinero was started as an idea in the mind of founder Jessica Mah. During her time in the 8th grade, Mah started and managed her own business. The endeavor turned profitable and she found herself managing thousands of dollars. What she realized through this experience is that, although Excel and Quickbooks can be effective, it was extremely difficult to learn how to use them effectively. Through this process, Mah decided that a tool was needed to help a small business owner immediately and quickly manage their business without having to spend days learning the process. During the summer of 2009, Mah paired up with Andy Su and created InDinero. The following year the application received financial backing through YCombinator.
What makes InDinero so useful is the way it incorporates business finances from all directions. It’s easy to use, so anyone can quickly get the hang of each feature. This makes quickly and efficiently managing a business accessible to a small business owner on a tight budget. Through organized graphs and highlights, InDinero provides a closer look at a company’s financial health and how to improve it.
The look of the InDinero website is definitely something worth a professional’s time. The style is unique but well organized. The stylish logo compliments a primarily white background and dark text. Every vital navigation link is easy to locate across the top of the homepage. A new visitor would have little trouble learning more about inDinero, reading the blog, or signing up for an account.
New visitors can begin registration by clicking the “Signup” link at the top right hand corner of the homepage. The user is asked to select one of three account types before proceeding. Once the account type has been selected, the user is asked to provide a valid email address and password. After confirming the details, the user can begin accessing membership features. The user can start by adding financial information, including bank details, Paypal accounts, credit card information, and web apps.
InDinero offers three account types for business owners. The first is a free “Solo” account. This allows up to 50 monthly transactions as well as unlimited users and account access. A new business owner can easily get a feel for the site without spending a dime through the Solo membership. The Small Business option is listed as InDinero’s most popular choice. For just under $30 per month, users can perform up to 500 monthly transactions. Finally, the Enterprise membership runs just under $100 a month and upgrades to unlimited monthly transactions.
InDinero would work very well for a small business or independent entrepreneur. Although the enterprise level membership is a bit pricy, a free account is available for professions looking to gain a better understanding of funds coming in and going out. The site allows for very easy viewing by compiling all relevant data in a way that makes sense, even if the user has no background in money handling. InDinero is a great way to start learning more about professional finances and how to improve them.